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Columbus, OH – January 7, 2008 -- .2 Network, (pronounced dot two network), a new, nationwide multicast digital broadcast network, to be launched by the Guardian Enterprise Group, Inc. (GEG), in 2008, will make its NATPE convention debut, as an exhibitor (booth #1128), Jan 28-31 in Las Vegas, it was announced today by .2Network CEO Richard Schilg. Also announced today are several, key strategic appointments to the .2Network executive staff, including: Lee Leddy, Sr. Vice President, Network Sales; Marlynda Salas Lecate, Vice President, Network Sales; and J. Stuart Stringfellow, Network Sales Consultant.
“Being at the leading edge of the great changes ahead, in light of the TV broadcast digital conversion mandated for 2009, makes our debut and presence at NATPE all the more relevant and exciting,” says Schilg. “It will provide station group executives and station GM’s the opportunity to become better acquainted with what the .2Network can offer them to stay ahead of the curve.”
Dubbed “Network-in-a-Box,”™ .2Network is the first to provide local station affiliates with a uniform, national network platform, affording stations a 24/7 option to simply “plug and play” the network onto their current available and unused digital multicast channel positions and receive back immediate non-traditional revenue (“NTR”) in the form of revenue sharing.
.2Network Sr. Vice President, Network Sales executive Lee Leddy is a 25 year veteran of the Television Industry. During his 20 years at King World Entertainment as Senior Vice President of Sales and Programming, Leddy sold over a billion dollars worth of programming to major television station groups and individual stations. Among the noted King World productions on which Leddy headed sales, included Jeopardy, Wheel of Fortune, Oprah, and Dr. Phil.
Marlynda Salas Lecate brings over twenty years of experience in domestic television syndication sales and management to her role as .2Network’s Vice President, Network Sales. Among the major film studios for which Lecate obtained clearances for both first run and off-network products were Sony (formerly Columbia), Viacom, and, most recently, Warner Brothers, where she held the title of Vice-President.
J. Stuart Stringfellow (Stu), .2Network’s Affiliate Relations Manager, has over 37 years of experience in the television industry. Prior to joining the .2Network, Stringfellow was President of Sales at King World Productions where he spent 18 years, heading program sales for shows including Oprah, Wheel of Fortune, Jeopardy, Inside Edition and Dr. Phil.
ABOUT .2NETWORK CEO RICHARD SCHILG
Richard Schilg is President and Chief Executive Officer of the Guardian Enterprise Group (GEG) and Chief Executive Officer of .2Network. Since joining the Guardian organization in 1998, he has overseen the growth of the Guardian Television Division and created Guardian Studios, the producers of the comedy show Bananas, distributed worldwide for TV and Internet by Sony Pictures Television (SPT). Prior to joining Guardian, Mr. Schilg founded TEAM America Corporation (in 1986), a professional employer organization ("PEO"), where he served as the Chairman, President and Chief Executive Officer. In 1996 he took Team America public on the NASDAQ stock exchange.
ABOUT THE .2NETWORK
The .2Network is the first national digital broadcasting network to provide a complete 24/7 ‘Plug & Play’ programming option to local station affiliates’ available unused digital multicast channel positions. Affiliates can customize and localize their digital channel by pre-empting portions of the 24/7 feed and re-purposing and inserting their main channel’s local news, traffic and weather or other public interest programming, and receive local barter spots throughout the day. Offering three, theatrical quality movies daily, original network programs, multiple television series, and lifestyle shows, the .2Network is FCC compliant E/I children’s programming.
With little or no past offsetting revenue sources, the .2Network enables broadcasters to monetize the digital capabilities they were mandated to build by the US government ordered 2009 digital conversion.
The .2Network is a subsidiary of Guardian Enterprise Group, Inc. ‘s (GEG) Entertainment Group which operates Guardian Studios. GEG corporate headquarters: 3948 Townsfair Way, Suite 220, Columbus, Ohio 43219, 614-416-6080.